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These identifiers ensure the service operation, enabling user authentication, security and (anonymous) technical supervision over the service. This setting cannot be deactivated.

These identifiers make it possible to measure the use and performance of our services (excluding anonymous measurement of viewing figures) to better address your expectations.

These identifiers allow us and our partners to offer advertising content tailored to your interests. In a broader outline, it means that we will be able to:

• tailor the advertising content to the navigation carried out in your terminal or to the personal data that you have provided, in particular by using the advertising or e-mail targeting function based on the history of your use of our services;
• monitor subsequent navigations carried out by your terminal;
• tailor advertising areas to the preferences of displays on your terminal;
• adjust the presentation of the website to which the advertising content is linked;
• limit the number of advertisements displayed;
• calculate amounts that are due to actors in the advertising distribution chain;
• measure the effectiveness and impact of advertising campaigns.

Deactivating these identifiers is not tantamount to receiving less advertising content, yet you will be presented with content that may not always match your interests.